Mitsuwa Marketplace – Ice Cream

Instagram Post 4/11/2019

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Is it warm enough yet to start writing about ice cream? (And does it even need to be warm at all?)

[1] A recent visit to the frozen food aisle at Mitsuwa Marketplace, probably the most comprehensive exclusively Japanese supermarket in the area, turned up this besquiggled, choko-cliff of an ice cream cone that was too visually compelling to forego. I made my way through the red balloon katakana (“super”), the yellow hiragana (bikkuri which means “amazed”), and the creamy soft-serve curlicue to be rewarded with a crunchy chocolate supporting infrastructure.

[2] The inside scoop (as it were). Truth in advertising: “amazed” pretty much summed it up.

Mitsuwa Marketplace is located at 595 River Road, Edgewater, NJ.