Sellou

Instagram Post 6/21/2019

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Since food tour season is in full flower and there are some new businesses in the neighborhood, I decided to revamp my Middle Eastern Bay Ridge ethnojunket. Did you know that Bay Ridge and Beirut are cognates? Just kidding.

One of the treats along the route is sellou (سلّو, aka sfouf or zmita), a unique unbaked Moroccan sweet made from toasted flour and ground almonds, sesame seeds, sugar or honey, cinnamon, and anise; as you’d expect, recipes vary from family to family. At Nablus Sweets, 68-12 5th Ave, Brooklyn, I spotted a huge brown mountain of it and purchased a small knoll, broken here into two little hillocks. It’s soft in texture, somewhere along the cookie<–>brownie continuum but drier, crumbly but crunchy from nuts – just break off a chunk and enjoy, perhaps with a cup of tea. If your knowledge of Middle Eastern/Mediterranean sweets is informed primarily by honey drenched baklava and kanafeh, give this one a try (available particularly around Ramadan); I highly recommend it.
 
 

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